About us


If you are new here, Welcome to the Inward Beauty family! We are a husband and wife that have a passion for sharing the Good News while you do retail therapy. This all started in 2017 as Sierra was working in a clothing boutique. She knew God had a different plan for her and we took a dive in the deep end and started an online business! 


Currently we both work full time jobs where Nick is a Custom Applicator at a Cooperative and Sierra is a Patient Manager at a Chiropractic office, all while running this store. We are quite busy as we are licensed foster parents and have a new little one of our own, Miss Nova Kristi. We love being busy and honoring God with what He has gifted us. 


We sell a variety of things now like: infant apparel, children, women and men apparel, along with accessories and custom products! Like I said, we like to do it all! If you are in Iowa, make your way to Algona to have a shopping trip with us and all of our other awesome small businesses. We otherwise can gladly ship to you! 


Welcome to our family!


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